Mirha

MIRHA is a contemporary streetwear brand designed for the snow and the city — where performance meets minimal aesthetics.Built around a clean black-and-ice-white palette, MIRHA blends sharp visual identity with functional design, creating apparel and accessories that move seamlessly between urban environments and mountain landscapes. At the core of the brand stands the signature M, a stylized, pointed monogram that reflects precision, elevation, and a bold attitude. The logo embodies MIRHA’s essence: modern, architectural, and distinctly its own.Each piece is crafted with a focus on durability, comfort, and refined simplicity. Technical details are integrated into minimalist silhouettes, ensuring protection and performance without compromising style. MIRHA speaks to those who seek clarity over excess — a pure, streamlined vision of snow streetwear designed for the bold, the active, and the uncompromising.